J A K E W E L C H . D E S I G N

PROJECTS TOOLS INFO CONTACT

PROJECTS

TITLE DATE TYPE TOOLS DESCRIPTION
austinaubry.photo Spring 2024 Web design, motion P5.js, HTML, CSS, Cargo Designed for Austin Aubry's photography portfolio website, these animations were developed to make the landing page dynamic.
Adaptable Auras Fall 2023 Interaction, installation, speculative Processing, Arduino, electronics, computer vision Adaptable Auras is an installation designed to explore & challenge the role technology plays in the tradition of art by implementing reproduction & machine learning technologies to create an art piece that is intrinsically connected to those who view it. The pen plotter receives data collected from individuals in the space using computer vision & converts that data into a unique drawing.
Digital Humanities Utah Fall 2023 Motion, branding Processing, Adobe Illustrator Every year, Utah's seven major universities gather for a two-day symposium dedicated to share research, network, and learn about emerging digital humanities tools and methods. Striving to honor the theme, this branding guide incorporated generative methods & traditional computer "dithering" aesthetics to create its assets.
MAACH Agency launch event Fall 2023 Interaction, installation, event Processing Designed for MAACH Agency in Berlin, this installation was developed for attendees to interact with during their launch event.
IKEA Kyrre CMF re-design Spring 2023 CMF, product, 3D rendering Blender As an exercise in exploring & understanding CMF redesigns, this project reimagines the IKEA KYRRE stool as if it were designed with utility purposes to exist in a workshop or a garage.
The Pod Mill Spring 2023 Motion, audio reactive TouchDesigner This project was to work with The Pod Mill, a podcasting studio from Salt Lake City, to explore audio reactive visualizers that could be paired with the audio recordings of their podcasting clients when uploading content to video platforms.
The Face of Media Spring 2023 Interaction, exhibit, speculative Processing, Python, computer vision The Face of Media is a speculative installation designed to explore machine learning as a UI tool to surpass language barriers.
Digital data collection sprint Spring 2023 Research Blender, Adobe Premiere, Arduino, electronics A light measuring device was built & used to gather light values near bus stops in three Salt Lake City neighborhoods of varying incomes. The data was then compared, mapped, & analyzed.
DEMO Festival Fall 2022 Motion, community Processing Showcased during the DEMO Festival 2022, "Pixel Waves" was one of the 800 pieces chosen out of 5300 submissions from 1533 designers.
SOHI Studios / Camp4 Spring 2023 Graphic, sales Adobe InDesign Working with SOHI Studios, this project was to create a treatment deck template for the production studio Camp4 that could be adjusted for use when presenting to new clients.
Body of Leaves, "Equation" music video Fall 2022 Motion, music video Processing, Blender, TouchDesigner, Adobe Premiere Music video designed & edited using Processing, Blender, TouchDesigner & Adobe Premiere for Body of Leaves' single "Equation", released on August 19, 2022.
FOLDERS Fall 2022 Research, system design, UX/UI Figma, Adobe Illustrator FOLDERS was developed as a prototype open-source website targeted towards designers for collecting, finding, & sharing resources.
UPHERE Compilation Vol. 2 for Ukraine Spring 2022 Motion, graphic Blender, Adobe Premiere UPHERE! Records is an independent record label & collective based in Provo, Utah. For this project, 3D graphics were designed for their Compilation Vol. 2 cassette tape to raise money for refugees of the Ukraine-Russia war. All proceeds went to Save The Children and The Ukraine Humanitarian Fund.
Papaya system exploration Spring 2022 Research, speculative Processing, Blender, Adobe Illustrator, prototyping Using natural systems research as a constraint, this project draws from the physical form & cultural significance & history of the papaya to create drawings, narratives, & a physical artifact.
Virtualized Abstractions Fall 2021 Interaction, installation, speculative Processing, prototyping, projection In a semester-long speculative design project, students were tasked with exploring and interpreting the concept of a "mask" which could be interacted with by a user to distort or enhance sight or sound -- and could then be collapsed or disassembled and placed into container.

TOOLS

TOOL TYPE DESCRIPTION
Gradient flower generator Generative graphics Based on this exploration of gradients in p5.js, this tool pairs custom gradient functions with various wave parameters to create unique generative flower patterns.
Noise painting generator Image manipulation Based on this intial exploration , this tool uses perlin noise field displacement to create a painting-like effect on custom loaded images.
Tile collage generator Image manipulation Inspired by this earlier art exploration , this tool generates unique collages of images by dividing the canvas into a grid and randomly rotating each tile by an increment of 90 degrees.

INFO

Diagram of the apparatus construction
ABOUT ME:
Hi, I'm Jake, a multi-disciplinary designer, generative artist, and creative coder from Salt Lake City, Utah. In summer of 2021, I discovered Processing and became obsessed with how it could be used as a tool for creating unique and unexpected design and art. Since then I have made code and generative design a permanent part of my practice, and have been lucky to work on many projects ranging from branding, motion graphics, and web design, to creating the visuals, programming, and robotics for art installations and exhibitions. In my free time, I also build my own design tools and create generative art. I am passionate about using technology to connect people through art and design, and I hope that through my work, art and design can be made more accessible, interactive, and inspiring to everyone who engages with it.

Please feel free to reach out to me or check out what other work I've done by following the links in the contact section. For more details about my professional work, see my CV below.
EDUCATION:
B.S. in Multi-Disciplinary Design
University of Utah, 2023
Cum Laude

WORK EXPERIENCE:
Exhibition assistant
Milad Mozari, April 2024 - present

Concert visual artist
Declatel, February 2024 - present

Code Assistant
Adam Miller, April 2024

Web design and developement
Austin Aubry, March 2024

Branding
Digital Humanities Utah, July 2023

Audio reactive graphics
The Pod Mill, March-July 2023

FESTIVALS & EXHIBITIONS:
Senior studio design exhibit
University of Utah, November 2023

MAACH Agency launch event
Berlin, October 2023

Research design exhibit
University of Utah, April 2023

3D Printer Hacking Fair
University of Utah, December 2022

DEMO Festival
The Netherlands, October 2022

PRESENTATIONS & WORKSHOPS:
Workshop, Leveraging machine learning & technology to create meaningful art
8th Digital Humanities Utah Symposium, Feburary 2024

Blender animation workshop
College of Architecture and Planning, Prototyping Methods class, November 2023

Prototyping presentation
College of Architecture and Planning, Design Thinking class, September 2023

SOFTWARE:
Adobe Illustrator, InDesign, Premiere
Processing (Java)
P5.js (JavaScript)
HTML, CSS
Python
Computer Vision
TouchDesigner
Blender
Arduino IDE
Logic Pro
Figma

MAKING:
Electronics
Arduino
Projection mapping
3D printing
Mold-making / casting
CNC
Metal & woodworking
Physical prototyping

LANGUAGES:
English
Spanish

CONTACT

CONTACT METHOD ADDRESS
Email ↳ hello@jakewelch.design
Instagram ↳ @jakewelch.design
LinkedIn ↳ Jake Welch
Are.na ↳ jake-welch
GitHub ↳ jake-welch-design